More than 185 years of bakery expertise
Since 1840, we’ve been crafting our own artisanal, oven-fresh products earning a reputation for quality and tradition that reaches far beyond our Dutch roots. With passion we create the tastiest products and most surprising flavor combinations made to delight you at any time of day. Craving a wholesome breakfast, a satisfying lunch, or just a tasty treat? With the JP by Jos Poell range, you’re always in for something delicious!

About Us
With roots going back more than 185 years, JP by Jos Poell is proud to be a specialist in gourmet bakery products. In our tailor-made bakeries in Weert, Oosterhout (NL) and Semur-en-Auxois (FR), we create a wide variety of sweet and savoury snacks.
Whether you’re enjoying a healthy break, a refined dinner, trendy snacking or a classic aperitif – JP by Jos Poell has the perfect bite for every moment.
Our Products
From crunchy to light, from refined to indulgent – discover our versatile product range.
Global Taste, Local Craft
Our products are enjoyed around the world, yet each one carries the mark of artisanal bakery craft. With constant innovation in flavours and formats, JP by Jos Poell connects tradition with today’s snacking trends.